Cecil & Larter Company Profile
Satisfied customers since the 1920s
Cecil & Larter was founded in the 1920's and has always been in private ownership. The business was very successful in the early decades but when Volvo awarded the company the franchise for the Bury St. Edmunds area in 1970, a whole new era of support and service developed. Cecil & Larter has developed into a multi-franchise group since those early days and now represents the SEAT brand, as well as Volvo for sales and after sales, we also represent Saab for service and parts supply. All three brands are based at the company’s headquarters on Mildenhall Road in Bury St Edmunds, at a site ideal for modern car retailing.
Our main strength lies in our people
We pride ourselves on the fact that we retain the best and most experienced people ensuring that our customers always receive a consistently high level of service. Our philosophy is simple; If we ensure we have the best people to look after our customers, our customers will return. We have specialist, skilled technicians in each of the three franchises that we represent, in each case with many years experience of the brand in question. This level of expertise ensures that we are able to offer a truly exceptional service. And ensuring that we retain the best people means the customer gets to deal with the same friendly person again and again, confident in the knowledge that an expert will attend to the technical matters.
A tailored service
The world is becoming more complex and we at Cecil & Larter recognise that we need to respond to an ever expanding range of demands. We have a car for most requirements, from the stylish Volvo C70 coupe/convertible to the sporty SEAT Ibiza Cupra. Or, alternatively, from the SEAT Alhambra seven-seater to the Volvo XC90 seven-seater. We are able to offer a level of service and competitiveness to compete with the best and we have a range of cars to suit all tastes and requirements. But the product is about much more than the cars and we are also able to offer a range of funding options either through our specialist corporate sales division or through the retail sales teams. Please feel free to ask as there are so many options now and one of our sales professionals will be delighted to assist you in selecting the right product to suit you.